{"id":971,"date":"2022-04-07T15:23:20","date_gmt":"2022-04-07T15:23:20","guid":{"rendered":"https:\/\/theoria.it\/?p=971"},"modified":"2025-10-15T10:49:16","modified_gmt":"2025-10-15T10:49:16","slug":"prosegue-la-collaborazione-con-illva-saronno-spa-con-levento-stampa-per-il-lancio-in-italia-di-unicum-riserva","status":"publish","type":"post","link":"https:\/\/theoria.it\/en\/prosegue-la-collaborazione-con-illva-saronno-spa-con-levento-stampa-per-il-lancio-in-italia-di-unicum-riserva\/","title":{"rendered":"Prosegue la collaborazione con Illva Saronno SpA, con l\u2019evento stampa per il lancio in Italia di Unicum Riserva"},"content":{"rendered":"[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.25.2&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; custom_margin=&#8221;-50px|100px|-1px|100px|false|true&#8221; custom_margin_tablet=&#8221;-50px|100px|-1px|100px|false|true&#8221; custom_margin_phone=&#8221;|20px||20px|false|true&#8221; 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custom_margin_tablet=&#8221;20px|||-190px|false|false&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; header_3_font_size_tablet=&#8221;50px&#8221; header_3_font_size_phone=&#8221;30px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h3 style=\"text-align: center;\">TProsegue la collaborazione con Illva Saronno SpA, con l\u2019evento stampa per il lancio in Italia di Unicum Riserva<\/h3>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.25.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;535px&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.25.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text quote_border_color=&#8221;#FFFFFF&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;3952ed59-603c-4537-a72b-d90433fe7149&#8243; text_font=&#8221;Plus Jakarta Sans|300|||||||&#8221; text_text_color=&#8221;#29292c&#8221; link_text_color=&#8221;#FFFFFF&#8221; quote_text_color=&#8221;#FFFFFF&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p style=\"text-align: left;\"><strong>Presentata alla stampa la nuova referenza del portfolio spirits di Illva Saronno SpA, distributore dell\u2019amaro Unicum.\u00a0\u00a0<\/strong><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Nella suggestiva cornice di Fioraio Bianchi Caff\u00e8, un piccolo gioiello in uno dei quartieri pi\u00f9 artistici ed eclettici di Milano, Theoria ha curato l\u2019evento stampa per il lancio sul mercato italiano del nuovo Unicum Riserva, risultato di un processo produttivo esclusivo, fra tradizione e innovazione.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Assieme a Fabio Boldini, Chief Commercial Officer Wines &amp; Spirits di Illva Saronno SpA, e Izabella Zwack, che con il fratello S\u00e1ndor rappresenta la sesta generazione della celebre famiglia ungherese depositaria dal 1790 della ricetta segreta di Unicum, i giornalisti intervenuti hanno assaporato l\u2019atmosfera senza tempo di una storia avvincente di tradizione, passione e competenze.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Attraverso un racconto emozionante, esperimenti di food pairing e una degustazione guidata di Unicum Riserva, la stampa lifestyle e di settore ha gustato in anteprima le note morbide del nuovo liquore alle erbe miscelato con il Tokaji Aszu (il celebre vino dolce ungherese) apprezzandone l\u2019effetto sensoriale unico e intrigante.<\/span><\/p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/theoria.it\/wp-content\/uploads\/2024\/10\/Theoria_Unicum.jpg&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; title_text=&#8221;Theoria_Unicum&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_section]","protected":false},"excerpt":{"rendered":"<p>TProsegue la collaborazione con Illva Saronno SpA, con l\u2019evento stampa per il lancio in Italia di Unicum RiservaPresentata alla stampa la nuova referenza del portfolio spirits di Illva Saronno SpA, distributore dell\u2019amaro Unicum.\u00a0\u00a0 Nella suggestiva cornice di Fioraio Bianchi Caff\u00e8, un piccolo gioiello in uno dei quartieri pi\u00f9 artistici ed eclettici di Milano, Theoria ha [&hellip;]<\/p>","protected":false},"author":2,"featured_media":972,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1080","footnotes":""},"categories":[1],"tags":[],"class_list":["post-971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Prosegue la collaborazione con Illva Saronno SpA, con l\u2019evento stampa per il lancio in Italia di Unicum Riserva - Theoria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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