the goal
The all-female American dating app brand chose Theoria to organize its launch event in Italy, targeting journalists and influencers
Results
The event hosted 20 influencers and 15 journalists
The
Project
For this occasion, Theoria managed the event end-to-end in close collaboration with the press office division.
From scouting a floral, summery, and intimate venue to discuss what women want—perfectly aligned with Bumble’s style—to a catering menu
featuring yellow-themed cocktails and food, as well as coordinated visuals and a DJ set.
